In my fifth semester of my studies I've visited a course about packaging design. During the process I found out that I was extremely interested in the area of pet food. So I chose to create a dog food brand called “Oh my dog”. particularly sustainable and reusable food boxes for dogs with individual health issues. In my intense research I discovered that fresh dog food and nutrition is increasingly important to different customer groups. Locality of products, the four seasons of vegetable and fruits, colors and reusable cotton bags play a big role in the concept. The illustration elements, icon and logo structures are all cut and printed with linoleum and adorn four individual boxes. Everything comes together in a detailed, handmade and lovable packaging design.
